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Developing a forum is one thing but monetizing is another

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cloneBaby
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« on: July 21, 2006, 04:04:25 »

After I worked on post exchange with number of forum owners, I saw a couple of forums having grown to become active forums.  I also got to know quite a few forums that have already become active forums.  However, it seems that developing a forum is one thing but monetizing is another; having an active forum does not directly translate into monetization.  I'm guessing that monetizing a forum can take some time and effort though it probably does not take as much time or effort as you need to take to create an active forum.
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TheGodFather
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« Reply #1 on: July 21, 2006, 11:36:55 »

Yes, correct. The time/work is the big problem. You need to get the best place for you ads and after that you need to sell your ad space.

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cloneBaby
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« Reply #2 on: July 21, 2006, 12:45:17 »

Working with the following ad brokers is helpful:

http://www.linkworth.com/
http://www.textlinkbrokers.com/
http://www.text-link-ads.com/

You can also post your offers at places like ...

http://forums.digitalpoint.com/forumdisplay.php?f=24
http://www.sitepoint.com/marketplace/
http://forum.ecommunitydevelopment.com/forum-10.html

... but even then, monetizing your forum is a time consuming process.
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Phidippides
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« Reply #3 on: September 09, 2006, 05:48:00 »

I agree that monetizing a forum is a different feat than simply setting one up.  I think that good forums grow organically because of good discussions.  I think that it's a mistake to monetize too early.  I've seen that happen before and those forums are not all that exciting.  Your best bet is to find a forum that can grow because of the information that is shared, and only after steady growth add some money generating element to it.
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cloneBaby
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« Reply #4 on: September 09, 2006, 07:47:47 »

I agree that monetizing a forum is a different feat than simply setting one up.  I think that good forums grow organically because of good discussions.  I think that it's a mistake to monetize too early.  I've seen that happen before and those forums are not all that exciting.  Your best bet is to find a forum that can grow because of the information that is shared, and only after steady growth add some money generating element to it.
I mentioned about this in this forum, but I mention it again here.  It's pretty tricky.  As you suggest, you don't want to place too many ads at the beginning.  But if you do not do that, then it gets pretty difficult to place ads later.  It can turn off existing members; it can make existing members pretty unhappy.  You don't want to place ads too late.  You want to place ads in the process of developing your forum to set a certain expectation.
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Phidippides
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« Reply #5 on: September 09, 2006, 18:54:22 »

That's a good point, but I get kind of weary when I see Google ads on a forum that is in the beginning stages of its existence.  Perhaps this is just because I have a forum myself and so I know what they're up to.  I think that some respectful banner ads (images) in a sidebox are less obtrusive than Adsense ads that are placed within the thread itself.  In fact I have more or less trained myself to look past Google Ads whenever I see them.
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cloneBaby
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« Reply #6 on: September 10, 2006, 04:51:20 »

I think that some respectful banner ads (images) in a sidebox are less obtrusive than Adsense ads that are placed within the thread itself.  In fact I have more or less trained myself to look past Google Ads whenever I see them.
Text link ads and small non-animated banner ads work well.  They generate steady revenue, and they aren't that intrusive.  It takes a little more work to get advertisers, but ... it's not a bad way to generate revenue.
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weblord
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« Reply #7 on: October 17, 2006, 11:38:32 »

can i have some like 10 or 20 forums that has or allows forum posting exchanges pls.
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sb225
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« Reply #8 on: October 21, 2006, 09:00:05 »

if you do like this business then it will be profit but i think it waste of time to exchange posts better to pay money to people so u get unique traffic in less time
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