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Flash vs. SEO

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lizatailor23
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« on: December 26, 2011, 18:37:10 »
I have heard that lots of flash in a web design can actually hurt the site's search engine optimization. Is that true?
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kristy
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« Reply #1 on: December 28, 2011, 17:58:08 »
Flash Elements Can Hurt Your SEO

Used to create interactive applications such as video or animation, Flash elements are eye-catching and engaging. But, as Flash elements do not contain text, which search engine spiders need in order to crawl and index content, they can be an SEO nightmare. Although there is a way to add text to Flash elements, the technology is new and not very accurate.

For best results: Use Flash elements sparingly and never as an integral part of your site’s navigation (i.e. opt for Flash video and not a Flash menu). Also, optimize your Flash elements with text to increase chances of indexation.
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