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The system takes bids

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qqq77
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« on: February 01, 2012, 03:56:39 »
Yahoo! launched its new Internet advertisement sales system on February 5, 2007, called Panama. It allows advertisers to bid for search terms based on their popularity to display their ads on search results pages. The system takes bids, ad quality, clickthrough rates and other factors into consideration in determining how ads are ranked on search results pages.


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